James E. New Jr., O.D.
NPI 1518951037ActiveIndividual· Optometrist· Morrow, GA
Optometrist (O.D.) in Morrow, Georgia, trained at Southern College of Optometry (class of 1995). In 2024 Medicare paid $20,326 for 216 patients, and Part D covered 253 of their prescriptions, 70% of them generic. Bausch & Lomb Americas Inc. was the largest of 5 companies reporting payments in 2025, $432.98 in all, mostly food and beverage.
Overview
| NPI | 1518951037 |
|---|---|
| Status | Active |
| Entity type | Individual |
| Credential | O.D. |
| Sole proprietor | No |
| NPI issued | Sep 12, 2005 |
| Last updated in NPPES | Sep 26, 2016 |
Specialties and licenses
| Taxonomy | Code | License | State |
|---|---|---|---|
| Optometrist Primary | 152W00000X | OPT001509 | GA |
Exclusion screening
| List | Result | Details |
|---|---|---|
| HHS-OIG LEIE · Oct 9, 2026 | No match | Checked by NPI and by name + state |
| North Carolina Medicaid · Nov 10, 2026 | No match | — |
| New York OMIG · Nov 10, 2026 | No match | — |
| Ohio Medicaid · Nov 10, 2026 | No match | — |
| Pennsylvania Medicheck · Nov 10, 2026 | No match | — |
| Washington HCA · Nov 10, 2026 | No match | — |
Official OIG search · How matching works ·Bulk check a roster
Medicare
| Enrollment (PECOS) | Enrolled Practitioner - Optometry (GA) |
|---|---|
| Accepts assignment | Yes (participating) |
Medicare services in 2024
| Medicare patients | 216 |
|---|---|
| Services billed | 570 across 17 procedure codes |
| Paid by Medicare | $20,326 |
Part D prescriptions in 2024
| Prescriptions (claims) | 253 · 479 30-day fills |
|---|---|
| Patients | 84 |
| Total drug cost | $28,008 |
| Generic share | 70% of claims |
Education and affiliations
| Medical school | Southern College of Optometry |
|---|---|
| Graduation year | 1995 |
| Medicare specialty | Optometry |
Medical group
- Eyecare Plus IncPeachtree City, GA · 4 clinicians
Industry payments (Open Payments)
- 2025$432.98 · 16 payments from 5 companies
- 2024$337.44 · 16 payments from 7 companies
Top paying companies in 2025
| Company | Amount | Payments |
|---|---|---|
| Bausch & Lomb Americas Inc. | $239.05 | 12 |
| Coopervision Inc. | $109.92 | 1 |
| Alcon Vision LLC | $29.80 | 1 |
| Johnson & Johnson Vision Care, Inc. | $28.35 | 1 |
| Biotissue Holdings Inc. | $25.86 | 1 |
What the 2025 payments were for
- Food and Beverage$432.98 · 16 payments
Receiving payments does not imply wrongdoing. What Open Payments covers ·original records
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